Privacy Policy

Privacy Policy for Modern Chinese Automotive Review

Last Updated: April 8, 2026

1. Introduction
Welcome to Modern Chinese Automotive Review (https://www.carchn.org/). We are committed to protecting your privacy and ensuring the security of your personal data. This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you visit our website.

We are the data controller for the purposes of European privacy laws (GDPR). By using our site, you agree to the collection and use of information in accordance with this policy.

2. Information We Collect
We collect information in the following ways:

• Personal Data: When you interact with us (e.g., through comments or contact forms, if available), we may collect identifiers such as your name, email address, IP address, and any other information you voluntarily provide.
• Usage Data: Automatically collected data about your visit, including your IP address, browser type, operating system, referring URLs, and pages viewed.
• Cookies: We use cookies and similar tracking technologies to enhance your browsing experience. You can control cookie preferences via our Cookie Consent Banner.

3. How We Use Your Information
We use the collected data for the following purposes:

• To operate and maintain our website: Ensuring the site functions correctly and securely.
• To provide you with the service: Delivering the content you request and enabling features like comment sections.
• To improve our website: Analyzing how visitors interact with our content to optimize user experience and performance.
• To communicate with you: Responding to inquiries or comments you submit.
• To serve personalized advertising: We may partner with third-party advertisers to display relevant ads based on your interests and browsing history.

4. Legal Basis for Processing (GDPR)
Under the General Data Protection Regulation (GDPR), we rely on the following legal bases to process your personal data:

• Consent: For marketing communications and non-essential cookies (e.g., Advertising, Performance).
• Contract: To provide you with the services you have requested.
• Legitimate Interests: For analytics, security, and to improve our services, provided it does not override your rights.

5. Cookies and Tracking Technologies
We use various types of cookies:

• Necessary Cookies: Essential for the website to function (e.g., security, login sessions). These cannot be turned off.
• Preferences/Functionality Cookies: Allow the website to remember choices you make (e.g., language preferences).
• Analytics/Performance Cookies: Collect data on how visitors use our site (e.g., Google Analytics) to help us improve.
• Advertising/Targeting Cookies: Used to build a profile of your interests and show you relevant advertisements on other sites.

You can manage your cookie preferences at any time using the “Customise Consent” button usually found in the banner or at the bottom of the page. Blocking certain cookies may impact your experience on the site.

6. Disclosure of Information
We may share your information with:

• Service Providers: Third-party vendors who perform services on our behalf (e.g., hosting providers, analytics providers, advertising partners).
• Legal Obligations: If required by law, regulation, or legal process (e.g., responding to a subpoena).
• Business Transfers: In connection with a merger, acquisition, or sale of assets.

7. Data Retention
We retain personal data only for as long as necessary to fulfill the purposes for which it was collected, including legal, accounting, or reporting requirements. Usage data collected via analytics tools is typically anonymized and aggregated.

8. Your Data Protection Rights (CCPA & GDPR)
Depending on your location, you have specific rights regarding your personal data:

• Access: You can request copies of your personal data.
• Correction: You can request that we correct or complete inaccurate information.
• Erasure: You can request that we delete your personal data (“Right to be Forgotten”).
• Restriction: You can request that we restrict the processing of your data.
• Portability: You can request that we transfer your data to another organization.
• Objection: You can object to the processing of your data for certain purposes (e.g., direct marketing).
• CCPA “Shine the Light”: If you are a California resident, you have the right to request the categories of personal information disclosed to third parties for their direct marketing purposes.

9. International Data Transfers
Our servers and partners may be located outside of your home country (including the United States or other jurisdictions). By using our website, you consent to the transfer of your data to these locations, which may have different data protection laws.

10. Children’s Privacy
Our website does not address anyone under the age of 16. We do not knowingly collect personal information from children. If you are a parent or guardian and believe your child has provided us with data, please contact us.

11. Changes to This Policy
We may update this Privacy Policy periodically. We will notify you of any changes by posting the new policy on this page and updating the “Last Updated” date.

12. Contact Us
If you have any questions about this Privacy Policy, please contact us at:

• Email:  [email protected]